Launched by Lime scooter founders, Velotric introduced itself as an affordable e-bike company. To catapult their growth in a hyper-competitive market, we evolved their positioning, refined their identity, and launched a brand campaign to bring it to life.
Results
Launched 2 new products, search lift grew over 457%, and brand continues to be differentiated on the market.
Brand Strategy
Identity Design
Brand Messaging
Brand Voice
Content Production
Launch Campaign
