Accelerating awareness and growth with providers and consumers.
Insights & Strategy
Facilitating therapist-client relationships in a deeply human way.
Brand Campaign
Providers are centered, showing that “someone” is not just anyone.
Art direction
Grounded in authenticity with vulnerable & warm portraiture.
Content Marketing
Supported a full-funnel campaign across paid and owned channels
Production
Documentary-style crew captured therapists in their spaces.
Brand efforts have driven MoM improvements across nearly all metrics. With Alma’s first-ever integrated campaign, we helped position the brand as a leading mental healthcare provider.
“Herman Scheer was the perfect partner for our recent brand refresh and campaign. We could not have done it without them!”